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Home » Peugeot car

2011 Peugeot Hoggar

Submitted by on May 11, 2013 – 12:10 amNo Comment

2011 Peugeot HoggarThe name Hoggar – after a mountain chain in the Sahara desert, in Africa – taken from one of the Marque’s concept cars, evokes a combination of power, strength and action.

The compact pick-up, which completes the Brazilian 207 family range, already containing a wealth of hatchback versions, the SW, SW Escapade and the Passion notchback saloon, demonstrates Brazil’s importance as a strategic market for the worldwide growth of Peugeot’s sales, together with, in particular, Russia, China and the ASEAN countries, other mainstays of the Marque’s international expansion plan.

With the extension of its product range in Brazil, Peugeot’s full-year sales target for the Peugeot Hoggar is 10% of the Brazilian compact pick-up market, a market that continues to grow.

A 100% Brazilian vehicle

While the development of the national 207, launched in August 2008, confirmed Peugeot’s commitment to create products suited to Brazilian consumers, taking account of their preferences and their particular features, with the Peugeot Hoggar pick-up, the Marque is going even further.

It took almost R$ 100 million, the participation of 320 technicians and engineers, and three years’ work to bring this project to fruition. Due to its utility nature, the vehicle had to comply with even stricter specifications than those imposed on private cars, in order to be validated. In all, 573 major trials were carried out, corresponding to thousands of different tests. Overall, the Peugeot Hoggar will have covered over a million kilometres before going on sale.

Peugeot Hoggar is the first model to use a “combined” platform, based on the chassis of the Brazilian 207 and that of the Partner. In this way, Peugeot puts its traditional knowledge of utility vehicles to good use and, by mixing the concepts, offers a model suited to the requirements of the Brazilian clientele, in a new market segment.

The developers were keen to produce a very rigid structure and a more sturdy suspension system, designed to deliver optimum performance, whatever the vehicle’s load, while offering a level of comfort and driving pleasure worthy of a saloon.

The project is also notable for having produced a well-balanced compact pick-up, with good interior space and the largest load space in its segment, with a volume of 1,151 litres, able to take a live load of 742 kg.

This is set off by a touch of excitement and dynamism unusual in the pick-up world, underlined by resolutely modern styling and by the quality of the materials used in the passenger compartment, not forgetting the bold, young design, characteristic of the Peugeot marque.

This is the arrival of the “pick-up by Peugeot”, a model entirely designed, developed and manufactured in Brazil, intended for sale on the Brazilian market, which strengthens Peugeot’s image as national manufacturer.

The Peugeot Hoggar will be launched in Brazil on 15th May 2010, in three equipment levels and two Flex Fuel engine options: 1.4 and 1.6.

otomaps.com source article: www.netcarshow.com www.motorcycle.com www.roushperformance.com

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